Major SAP Integrator, The Baer Group, Relocates Headquarters to Ashwood Office Park


The Baer Group expands and relocates headquarters, while maintaining Dunwoody presence.

Press Release, May 12, 2009

ATLANTA – CresaPartners, an international corporate real estate advisory firm, represented The Baer Group in lease negotiations for relocation of the headquarters to a 7,225 square foot office at 900 Ashwood Parkway, Suite 300, Atlanta, Georgia 30338. Kevin Creel, Principal of CresaPartners, and Joe Grace, Vice President, assisted The Baer Group in its decision to move from Perimeter Center to the Ashwood Office Park.

The Baer Group is a certified SAP Implementation Partner with more than 100 consultants in the field. The company is a “Pure Play” SAP organization specializing in retail, consumer packaged goods, wholesale distribution, and governmental applications. The Baer Group offers full project management services for complex installations or augments the client’s existing SAP personnel with its highly trained consultants. The founder and CEO, Harvey Baer, started the company in 1997, following a successful 20 year technology career with The Dow Chemical Company, and over 12 years experience with SAP directly.

“We have enjoyed our Dunwoody location for several years, but wanted to take advantage of the current competitive market to upgrade our image and provide for future growth,” said Peter Aaron, President of The Baer Group. “The economics were excellent for relocating the headquarters and our new office will assist in attracting top talent to the company.”

“It is truly a “tenant’s market” and we were able to negotiate a cost effective solution to provide The Baer Group with expansion opportunities, in a building with better amenities,” said Kevin Creel, Principal with CresaPartners. “Having a quality image is important to The Baer Group, as they continue to recruit highly sought after SAP personnel.”

Greg D. Frankum, Senior Vice President of CB Richard Ellis, represented the owner of 900 Ashwood Parkway, Griffen Capital (Ashwood-Southfield) Investors. The Ashwood Office Park is set within a landscaped campus, with two scenic ponds and walking trails. It offers close proximity to both I-285 and GA 400, as well as a free shuttle to the Perimeter MARTA rail station. Hotels, banks, upscale restaurants and shopping are nearby, including Perimeter Mall.


About CresaPartners, LLC
CresaPartners is an international corporate real estate advisory firm that exclusively represents tenants and specializes in the delivery of fully integrated real estate services, including: Transaction Management, Project Management, Relocation Planning and Management, Strategic Planning, Site Selection and
Incentives, Subleases and Dispositions, Lease Administration, Capital Markets, and Facilities Consulting. With more than 50 North American offices, CresaPartners is one of the largest pure tenant representation firms in the U.S. and Canada. Through a partnership with Atisreal international real estate group, CresaPartners is a member of one of the leading real estate organizations in the world, covering 35 countries. For more information, visit www.cresapartners.com.


About The Baer Group
In business since 1997, and a certified SAP Implementation Partner since 1998, The Baer Group has spent the past eleven years focused on gaining the knowledge and talent to deliver successful SAP projects. As a privately held organization based in Atlanta, GA, the firm has experienced significant growth over the past few years as more and more companies enhance their SAP system to streamline core business processes. For more information about The Baer Group, visit www.baergroup.com.